Social Enterprise UK

Written on: Thursday, May 18th, 2017

Social Enterprise UK briefed Kemosabe to create their Above The Line campaign to launch the 2nd year of the Buy Social Corporate Challenge. This was part of a huge government backed initiative being pushed across the Capital as part of a drive to change the actions and social purpose of major corporate businesses.

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The Challenge

A group of high profile businesses are aiming to spend £1 billion with social enterprises by 2020. Led by Social Enterprise UK in partnership with the Department for Culture, Media and Sport and Business in the Community, a number of forward-thinking companies are opening up their supply chains to the UK’s 70,000 social enterprises.

The aim

Create a clear message to the big corporates across London that the smallest change to your supply change, can have such a positive effect on the communities around the UK and the world. The campaign was launched across major sites in Liverpool Street station, Bank, London Bridge, Kings Cross and Charing Cross.

Results

The launch of year 2 was held at the Houses of Parliament, where Kemosabe were invited and thanked by CEO Peter Holbrook, for the efforts and involvement in the campaign. Year 2 has kicked off on track to hit their target. But this is just the beginning.

“Thank you for adding the vibrancy and the creative talent of what we’re trying to build and achieve.

Lovely to meet you in person and thanks for taking the time to come along and for your investment in helping us to achieve our goals.”

Peter Holbrook,
Chief Executive,
Social Enterprise UK

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